Our clients
have included top international riders, apparel
companies, stables and equestrian centers, local
businesses, horse publications, supplement companies,
equipment manufacturers and many more. We get
results! By utilizing our PR services, our clients
are consistently featured in broadcast, print
and Internet media.
TOP MAGAZINES
- Equus
- The Chronicle of the Horse
- Western Horseman
- Practical Horseman
- Horse Illustrated
- Dressage Today
- The Equine Journal
- Sidelines
- Horse and Rider
- Hunter and Sport Horse
- Tack N Togs
- Western and English Today
- Bloodhorse
- Thoroughbred Times
- Horse International
- And dozens and dozens more!
NEWSPAPERS
- Palm Beach Post
- Denver Post
- Aspen Times
- Rocky Mountain News
- Sedona Red Rocks
- Petosky News Review
- The New York Times
- Lexington Herald
- And many more!
TELEVISION
- ABC
- NBC
- FOX
- RFD-TV
- CBS
- WB
- OLN
- And many more!
Combine this exposure with radio and internet
visibility, and you see why in the last couple
of years our clients have received more than
40,000,000 impressions from our public relations
campaigns.
Of course, our advertising plans, collateral
materials and strategic planning have not only
saved our clients' money, but increased
brand awareness and sales revenues.
Case Studies
Client A—Equine supplement
company. Complete redesign of advertising campaign
and media placement program resulting in increased
sales and brand name awareness. Creation of a
public relations campaign resulting in more than
2 million impressions and more than $100,000
in ad value, including new product reviews in
key publications such as Western Horseman and
Dressage Today, as well as feature article inclusion
in Equus and The Horse. In addition, better use
of the endorsed athletes resulted in autograph
signings at key events including the World Cup
Finals and Rolex Kentucky Three Day Event.
Client B —Riding apparel company.
As a result of press releases and media contact,
more than 100 articles appeared in key equestrian
publications, such as Horse Illustrated, Equus,
and Practical Horseman with more than $150,000
in ad value creating more than 6 million impressions.
Promotions and communications with wholesalers
resulted in the increase of sales by approximately
70% at two of the major wholesale markets.
Client C —Equestrian Center with
more 30 annual events on their calendar. Equestrian
Sports Promotions has increased this company's
media exposure exponentially. As a result of
press releases and media contact, in 2004, more
than 220 articles and mentions appeared in print
and Internet publications that created nearly
15 million impressions, plus numerous television
broadcasts and dozens of radio broadcasts have
created an additional 2 million impressions.
These public relations efforts plus Equestrian
Sports Promotions' utilization of the client's
ad budget resulted in more than a 100% increase
in the number of spectators at a key event.
Client D—Olympic Rider. Creation
of public relations campaign that has resulted
in more than 100 hundred articles and several
covers. Key articles have appeared in Horse
International, Sidelines, the cover of the
local sports section
and many, many more! The result has been increased
sponsorship and a solidified relationship with
the client's owners.
We would love to tell you more. Please contact
us for additional information. Return to the
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